Cathy Hackl is a globally recognized metaverse expert, tech futurist, and top business executive with deep experience working in metaverse-related fields with companies like HTC VIVE, Magic Leap, and Amazon Web Services. She’s the Chief Metaverse Officer and Co-Founder of Journey, where she leads Journey's Metaverse Studio working with the world's top brands on metaverse/Web3 strategies, NFTs, gaming, virtual fashion, and how to extend their brands into virtual worlds. Her consultancy, the Futures Intelligence Group, was acquired in just ten months, and now is part of Journey. She’s a sought-after consultant, speaker, and media personality. Hackl was recently featured in 60 Minutes+, WSJ, and WIRED's coverage of the metaverse and is a contributor to Forbes. She has written two books and is writing an anticipated book on the business opportunities of the metaverse titled The Metaverse Economy. Hackl has been dubbed the Godmother of the Metaverse and is one of the top tech voices on LinkedIn. She's also the host of Adweek's Metaverse Marketing podcast. BigThink named Hackl one of the top 10 most influential women in tech in 2020 and in 2021 she was included in the prestigious Thinkers50 Radar list of the 30 management thinkers most likely to shape the future of how organizations are managed and led.

Inder Phull is the CEO/Co-Founder of Pixelynx. Inder has worked across music, entertainment and partnerships for the past 10 years. Starting his first agency when he was 21 years old he has gone on to work with some of the biggest global brands. His focus is on blurring the lines between music, gaming and blockchain by creating new products that will shape the metaverse. Inder was selected as the International Music Summit Visionary Winner in 2016 which is a global search for the next generation of industry influencers.

Kadine is a Global Metaverse Strategist at Accenture and CEO and Founder of The Immersive KIND NFT Gallery and 3D Crypto Fashion House.

She is listed as one of the top 10 most influential women Metaverse Founders working in DigitaL Fashion, 3D Printing, augmented reality, virtual reality, spatial computing, XR, immersive gaming, and innovation. A pioneer in leading change in the immersive technology industry. She works at the intersection of future technology, strategy, and storytelling, engaging audiences across the globe around the future applications of emerging technologies.

Kadine is a Metaverse Architect, Creative Technologist, Art Director, Artist, Activist, Digital Curator, Immersive XR producer, Digitalmaker, innovator & emerging technology leader.

Kadine is a prominent Tech Evangelist. Combining 10+ years experience in 3D Printing, Virtual Reality, Augmented Reality, XR, e-commerce dataVisualisation, and immersive technology, she’s driven by big ideas, a global mindset, and empowering the use of /VR/AR/XR across web3.

Kadine is especially committed to the next generation of industry 5.0 #futureofwork #VR #AR #nft-artists #DigitalMakers #CryptoFashion-artists #metaversearchitects web3 builders.

Kadine is an Advisor to All-Star Women NFT Club and DAO and guest lectures at UCL, NYU, and Ravensbourne University where she sits on the tech and media industry advisory board.

Mehta is an award winning global creative leader & artist, working with some of the world's most future focused companies. He uses Creativity + Care + Technology to help innovative brands build emotional experiences & business growth. 

Pico Velasquez is a global thought leader and Metaverse visionary. Trained as an architect and computational designer with distinction from Harvard University, she has been the lead architect and creative director for prominent multimedia projects including the Harvard Center for Green Buildings and Cities, Google’s new headquarters at BIG, the Elysium memorial for Cirque du Soleil, Oculus at Hard Rock Casino & Hotel, the multiplayer environmentalist video game Superforest, crypto/blockchain platforms, and NFT art.

As the founder and CEO of VIIRA, Pico aims to further evolve the sectors of culture, education, and entertainment by integrating companies and institutions with blockchain, NFTs, and Defi. Fundamentally, to build a sustainable decentralized ecosystem that seamlessly merges our physical and virtual worlds. Her clients span across multiple sectors including museums, grammy-winning artists, luxury brands, land conservation, and cities of the future all centered around community, innovation, and global impact.

Pico is also an international speaker, having recently led panels and discussions at SXSW, Women’s Economic Forum, Microsoft XR, Disguise HK, Google AI, NFT.NYC, FOA, UCLA, and Harvard University.

Charli Cohen is the founder of RSTLSS and has been dressing the multiverse since 2013, taking physical fashion into digital and in-game experiences, working with everyone from Ubisoft, to Pokémon, to Reebok. Pioneering the Technical Fashion category and listing Forbes 30 Under 30, Charli has built a reputation as an expert at the intersection of fashion and tech. 

Laura’s path to Creative Director started in Lisbon, Portugal and has taken her to many places since, including Vancouver, London, England, and Toronto. As CD at UNIT9, Laura directed projects for Google, Disney, Samsung and 20th Century Fox. In 2018 Laura joined Warner Bros. Records (UK) as Head of Digital to focus on driving innovation and lead digital campaigns for artists such as Muse, Liam Gallagher and Dua Lipa. Before joining Jam3 in Toronto, Laura developed interactive storytelling projects in AR and Web technologies for clients like Google and IBM on behalf of Nexus Interactive Arts.

Today Laura works as a Creative Director at Jam3, where she directs multiple immersive storytelling projects for clients such as Google, Estée Lauder, Oculus, Netflix, TikTok, eBay and Amazon.

Finally, Laura volunteers her time and gives back to the community and industry by developing an internal mentorship program at Jam3 and participating in programs such as Brixton Finishing School and Bootstrap Charity Enterprise Bootcamp and The Forum Mentor Program.

Todd Kaplan is Pepsi’s Chief Marketing Officer, overseeing marketing for the Pepsi brand in North America, where he is responsible for all creative communications, brand strategy, product innovation, and commercial execution across the entire Pepsi trademark.

Recognized by Business Insider as one of the “Top 25 Most Innovative CMOs in the World”, Todd has brought a disruptive, unapologetic, and culture-forward perspective to Pepsi that has been foundational to re-energizing the brand. Since Fall of 2018, he has infused a challenger mindset into Pepsi and has brought the brand back into the cultural zeitgeist – from reinvigorating the Pepsi Super Bowl Halftime Show platform with historic performances from JLo & Shakira, Dr Dre, Snoop, Eminem, The Weeknd and many more, to developing disruptive new products like Nitro Pepsi, to putting out some of the boldest and most talked about brand creative the Pepsi brand has ever seen. Todd has also been instrumental in establishing Pepsi as an industry leader around the development of new content models, pushing the brand into new spaces including the creation of multiple television shows, long form films, and NFT projects.

Kaplan’s impact has been broadly felt across both the business and the brand. Under Todd’s leadership, Pepsi has experienced its first positive sales growth in well over 15+ years, including 16 consecutive quarters of positive sales growth. Simultaneously, Pepsi has seen increases across all core brand equity measures (including an +11pt improvement in brand consideration) while achieving all-time highs in earned media, social conversation, and creative effectiveness.

Prior to this assignment, Kaplan has spent the past 15 years at PepsiCo, where he has consistently brought his creativity, strategic thinking, and passion to each of his roles. Most recently, he led and transformed PepsiCo’s multi-billion-dollar U.S. Water Business by creating and launching two new brands - LIFEWTR (premium water) and BUBLY (sparkling water). These two brands quickly became the biggest new product launches in PepsiCo history, delivering close to $500MM in sales in their first two years alone, catapulting PepsiCo to become the #1 driver of growth in the entire U.S. water category. Over the years, Kaplan has consistently made an impact within a variety of different roles at PepsiCo, whether it was leading marketing for Mountain Dew, overseeing Pepsi’s vast roster of Sports Marketing partnerships, or leading Consumer Insights and creating disruptive new Beverage Innovation products for PepsiCo’s foodservice division. Prior to joining PepsiCo, he worked for Millsport LLC, a sports marketing consultancy, where he oversaw the VISA International business.  

Kaplan’s efforts have been widely recognized and well regarded within the marketing community and beyond, as his work has been awarded numerous Cannes Lions, and he has been featured in The Wall Street Journal as an inaugural honoree of MTM’s “Visionaries” award and was named as one of the country’s “Top 50 Marketers in North America” by OnCon Icon Awards. Todd played a critical role in PepsiCo being named as Marketing Dive’s “Marketer of the Year” in 2019, and was previously recognized as one of the “40 Most Innovative Marketers under 40” by Brand Innovators. He regularly gives his time back to organizations within the marketing community, where he has served as a juror for industry leading awards ranging from the Cannes Lions International Festival of Creativity to The Effies, and has been a key executive supporter of the AdWeek DEI Council’s “Executive Mentor Program”. Todd is a thought leader within the marketing industry, recognized as one of the “30 Most Influential Marketers” on LinkedIn and one of the “Top 30 CMOs to Follow” on social media, and he has keynoted at a range of events from the Cannes Lions International Festival of Creativity to South by Southwest to NY Advertising Week. He sits on the Board of Advisors for the Yale University Center for Customer Insights and the North America Board of Directors for the International Advertising Association, and holds a BA in Economics from Northwestern University, and an MBA from Yale University. 

Sahar Lewenstein is an award-winning, Creative Marketing Director at Overwolf, game designer and entrepreneur. Overwolf, named by FastCompany as one of the most innovative companies in gaming, is an all-in-one platform that enables creators to build, distribute, and monetize in-game apps and mods.

With over 15 years of experience in creative marketing and brand strategy, Sahar co-founded and exited Hooligans, one of Israel’s leading creative marketing agencies, where she served leading brands including Nike, Nespresso, MSD pharmaceuticals, Strauss group, Cellcom and many more.

Prior to Hooligans, Sahar was Senior Creative at McCann Tel Aviv, where she won several creative awards, including Eurobest, Epica, Effie, Golden Drum and Cannes Lions shortlists. Her work has been featured in Adforum, TrendHunter, Best Ads on TV and GeekTime, among others.

Irina Karagyaur is the Head of Ecosystem Growth and Business Development at Unique Network, where she leads the business ecosystem growth activities for the organisation. She focuses on establishing strategic partnerships and ecosystem building to enable bridging the off-chain world with the Open Metaverse. She is the Head Ambassador for Western Europe of the Polkadot network, and also London’s Regional Co-Chair to FIBREE (Foundation for International Blockchain and Real Estate Expertise), co-coordinator of DigitalArt4Climate initiative.

Irina co-founded BQ9, a crypto-fintech boutique advisory firm that focuses on NFTs, and other Web 3.0 services. With over 10 years of experience, she has established herself as an international business development professional in strategic partnerships, analysis of foreign markets, and business planning across the UK, EU, and Russia. Irina holds a BA from the Southern Federal University in Russia, and an MSc in Urban Planning and Policy Design from Politecnico di Milano, Italy.

Lauren Ingram is the Founder of Women of Web3, a community helping women make the leap into the world of Web 3.0 through job opportunities, learning resources and connections. 

She is a marketing leader with experience in agencies and tech companies including Meta, where she was responsible for Meta’s multimillion dollar program for female entrepreneurs, #SheMeansBusiness. 

As a consultant, Lauren helps brands and agencies to win in Web3 by demystifying the opportunities in this burgeoning space. Lauren also hosts the Women of Web3 Podcast where each week she interviews a different incredible woman making moves in Web3.

Caitlin is the VP of Meta Creative Shop in EMEA. She runs a multi-award winning and diverse group of creative directors, planners, producers and technologists who collaborate with the industry to build inspiring and provocative work across Facebook, Messenger, Instagram, What’s App and Oculus. Over the past several years, Caitlin has had the opportunity to work across the smallest and biggest, most dynamic and disruptive brands around the world; exploring the boundaries of great creative that builds meaningful connections between people and business. Originally from Australia, she became ECD of Proximity BBDO in 2001. Under her Creative Directorship and leadership the agency was regularly named as one of the most awarded digital agencies in the world. In 2013 she joined independent ad agency Karmarama to become the Group Executive Creative Director, with the task of creating an integrated advertising community, capable of delivering media-neutral ideas for their clients. In 2016 she became the ECD of Cheil UK to head their Integrated creative community with a focus on how brands utilize emerging technologies. Caitlin is passionate about doing the right thing by consumers and creating brand experiences that start with consumers lives not a media channel. She has sat on, spoke at or was foreman for juries at Cannes Lions, D&AD, Eurobest, Creative Circle, LIA's, DMA's, Drum and Campaign. She is a member of WACL and speaks regularly on behalf of the industry, particularly on the subject of helping more women stay and thrive in the UK creative industries. She also owns three of London's most popular independent cafés: Lantana in Fitzrovia, Shoreditch and London Bridge.

Sam is Director of Innovation & Creative Partnerships for Yahoo Ryot Studios, an award-winning branded content studio, helping brands to embrace emerging technologies, including XR, virtual production, gaming, blockchain, web3 and immersive experiences. 

Joy Ghosh is the VP of Above Premium beer and Flavored Beverages, leading brands like Blue Moon, Peroni and Simply Spiked. He’s been with Molson Coors for 6 years, working across various brands across both the US and Canadian organizations. Joy leads the Molson Coors Web 3.0 team helping drive education, capability and tests to ensure Molson Coors is at the forefront of consumer experience in the Metaverse and beyond. Previously, Joy spent 10 years at P&G working in both the US and Canada across a variety marketing leadership roles on brands such as Gillette, Pantene, Tide and Swiffer. Outside of work, Joy is a passionate technophile, gamer, VR junky and graphic designer.

After 12 years in Spark Foundry, working across Strategy, AV (although we called it TV back then) and Digital, Will has found his niche as Head of Advertising Technology for Spark Foundry UK.

Will has made it his mission to find innovative solutions that drive value for clients. Digital is often unnecessarily complex so simplification of a contrived ecosystem is an absolute must for Will. He also likes talking about media, perhaps a bit too much, and will happily have an opinion (caveat: not always a good one) on any media topic from the Metaverse to HFSS legislation and more or less anything else you want.

He has worked across a breadth of brands from travel to finance including Asda, Currys, Meta, Boots, Disney, KFC, Haribo and David Lloyd.

Will is also a passionate Climber, Cook and Cinema-goer and, like any strategist, anything he does is in lists of three words all starting with the same letter.

Cheelip is a hybrid creative leader with over 20 years of integrated advertising experience,

having successfully helmed creative departments in markets as diverse as Singapore,

Malaysia, Vietnam, Indonesia, Japan, and China. As Regional Chief Creative Officer, he drives

Lion and Lion Digital Group’s creative and innovation excellence in Asia, overseeing work

and teams across multiple markets and disciplines.

He has won creative awards across multiple categories at international, regional and

domestic award shows such as CLIO Awards, One show, One Show Greater China, Cannes,

Communication Art Annual, ADFEST, Spikes, ADSTARS, Global Best Digital Advertising Awards, London International Awards, Creative Circle Awards, ROI Awards, China International Advertising Awards, TigerRoar Awards, Red Dot Design Awards, Times Asia-Pacific Awards, IAI InternationalAdvertising Awards, and EFFIES, just to name a few. He also helped break a Guinness World Record for his digital activation campaign for DIDI App in China.

Cheelip was a guest speaker at the 2014 International Advertising Association World

Congress and was named by ChinaSmack.com as one of the leading advertising creatives in

Greater China. In 2018, he was named by Campaign Asia as a Digital A-list Achiever in China in 2018 for his achievements as a creative and digital innovator.

He has been a jury member at the China Content Marketing Awards,  ECI Awards (E-Commerce Innovation Awards) ADSTARS, One Club Young Ones Jury (as well as being the One Club Young Ones Advisory Board member), LIA Chinese Creativity Awards, One Show Greater China Awards, CRESTA Global Awards, New York Festival’s AME Awards, Creativepool Awards, Cannes Young Lions, The Drum Digital Industries Awards and Cannes Lions for its first ever Creative e-Commerce category.

Cheelip is also a frequent expert contributor to MARKETECH APAC on the topic of the metaverse and during his leisure time, Cheelip enjoys advising web3 start-ups on innovation and growth while collecting NFT art. Cheelip will also be speak on “The new creative economy in Web3 and Metaverse” at the upcoming Adapt Convention 2022.

Rosh Singh is the Managing Director of UNIT9: a tech-led production and innovation partner that has recently launched M.A.D - a dedicated Metaverse Advisory Dept. - to help clients define, explore and activate their way through the Metaverse. UNIT9’s cutting-edge projects include the world’s first 5G-powered AR foosball tournament at Wembley Stadium, an immersive virtual concert featuring Diplo, and a multi-award-winning 360° virtual reimagination of The Metropolitan Museum of Art . As the former head of WPP’s Kinetic Active & KineticX, he is also the polymath behind Lightvert and Voyager VR.

Rosh has a moustache and secretly loves rom-coms. 

Adam Katz is Founder and CEO of Imprint Projects—a post-advertising creative agency whose mission is to replace advertising with cultural production and dialogue. For 10+ years, Adam and team have been leveraging brand purpose to achieve business results for companies like Levis, Sonos, Lego, and Spotify, and nonprofits like MOMA, Google.org, and The Bill & Melinda Gates Foundation. The agency offers strategy, creative and production services, often launching multi-year campaigns that combine physical experiences and digital content. They have become the go-to agency for marketers seeking to build credible brand communities, and their work has been lauded by industry arbiters like AdAge (Best Small Agency, Best Agency Culture, Best Experiential Agency) and The Drum (Experience Agency of the Year, Brand Activation of the Year). Before his career in marketing, Adam studied semiotics and media theory at Brown University, organized art and music shows, and worked with arts nonprofits. From 2013 until 2018, Adam ran Moogfest, a 40,000-person music and technology festival in North Carolina. Until closing in 2021, he was co-owner of Family Bookstore in Los Angeles.

Dustin leads the day-to-day management of Tool, a creative production partner working with the world's most recognized brands, ad agencies and entertainment studios across content, experience and creative technology executions. Our mission is to help clients concept and produce creative marketing that achieves earned attention. Dustin's focus is on guiding Tool's strategic growth in developing an evolved creative production model. This includes leveraging cultural and communication strategy to take a PR incubated approach to production. Dustin is responsible for founding the Experience group at Tool , consisting of Experiential & Creative Technology. Dustin’s been producing experiential activations for brands since 2014, with a focus on the intersection of IRL events with the magic of creative technology. He’s excited about the future of the “real metaverse”; exploring opportunities for AR to be used in contextual and engaging ways. Working with clients such as Amazon, Uber, Airbnb, Netflix, Google, Under Armour, Landrover, Intel, Starbucks, Nike and others, his projects have been recognized with numerous awards, including at the Emmy’s (2x) and Cannes Lions (Palme d'Or 2016 Winner). Dustin maintains an active presence in the interactive advertising and marketing industry, serving as a judge for the Webby Awards, Effie Awards and AICP Next Awards.

Chris Neff serves as Global Head of Emerging Experience and Technology at new model agency Anomaly. Neff focuses on growing all things Web3 and fostering acceleration for brands including Samsung 837X in existing and emerging Metaverse worlds.

Previously, Chris served as VP, Creative Technology and Innovation at cross-cultural creative agency the community, where he used methods and technology to materialize products and ideas at the intersection of science and creativity. He has received over 100 industry awards from Cannes Lions, The Webby Awards, D&AD, The FWA, The One Show, Clio Awards, The Shorty Awards, CSS Design Awards, and Awwwards. Most recently, Neff served as co-creative lead on Samsung 83X, the Metaverse property launched in Decentraland this year.

Neff also sits on The Ad Council’s UX committee, serves as a founding member of Web3 collective Pesky Union working on its first NFT project called Mole Patrol, and works with AdFellows as an agency mentor to push DE&I within innovation and creativity. He holds the position of marketing advisor for Million Marker, a Y-Combinator startup centered on biological testing of plastic exposure and other contaminants in humans. Neff recently worked with startup Skynano to develop a super material forged from two of earth’s most chaotic elements, ocean plastic and carbon dioxide, to create a revolutionary compound that can be used to 3D print.

Morten Grubak is widely credited with leading Virtue Worldwide’s transformation from white label content producers to global creative powerhouse, translating the edgy and progressive DNA from mother company VICE into a creative POV for the agency. Grubak has led teams to win at every globally recognized competition, including several Grands Prix at Cannes Lions and One Show best of discipline awards. 

Under Grubak’s lead, Virtue has launched industry-defining work in the intersection of culture and technology, such as the world’s first digital fashion collection that prevents overconsumption among influencers for Carlings and Backup Ukraine, an initiative that allows citizens to create 3D backups of threatened cultural heritage using just their phones. Projects like these caught the attention of brand behemoths like McDonalds, Coca-Cola and Novo Nordisk, who’ve all chosen Grubak and his team to lead their global innovation efforts. With hundreds of media appearances a year, Grubak is an oft-requested speaker on culture-led brand action, creativity, and technology. Particularly in the web 3.0 space, where he stands out from the crowd by championing a cautiously optimistic approach to virtual worlds that considers them as a creative opportunity. 

Morten is recognized as a credible authority in the field, having co-authored The Screenwear Paper — the first global report on consumer attitudes to virtual goods — and constructed the Metaverse’s first architect-drawn HQ in collaboration with the renowned innovators at Bjarke Ingels Group. Morten never takes the stage first, often ceding the spot to younger and more diverse colleagues. Under his watch, the creative leadership of Virtue Northern Europe shifted from an all white and all male group to a predominantly female, BIPOC cast.

Rebecca Orlov is the Founder & CEO of Epic Playdate (epicplaydate.co), a strategic brand studio of storytellers, designers, & all-around good humans. Epic Playdate helps companies translate their mission & model into compelling & effective visual narratives through website design, brand strategy, content creation & more. Rebecca is active in web3-focused conversations and experiences. She is one of the top 333 LinkedIn Web3 Creators (Q1 & Q2 2022) and is part of Wharton's Business in the Metaverse Economy Cohort 1. She advises Web3-native startups & established companies toward building actionable brand roadmaps.

Prior to Epic Playdate, Rebecca worked in advertising for 15 years, producing TV commercials and content for global agencies in Los Angeles, New York City, and San Francisco. She has worked with Fortune 500 companies such as Toyota, Wrigley’s, Hewlett-Packard, PlayStation, Revlon, TGIF, Hyundai, Novartis, DIRECTV, and more. Rebecca actively devotes time to philanthropy and organizations. She is involved with Volunteers in Medicine, founder of the Washington, DC and Las Vegas chapters of SheSays, and is a founding member of the Upside. Born and raised in Washington, DC, Rebecca has lived in Los Angeles, New York, and now calls Las Vegas home.

Named one of ‘The 30 Most Influential People in the Metaverse’, one of ‘The Most Prominent Digital Futurists to Watch Out For in 2022’, and one of the 'Top Players of the Metaverse', Lindsey McInerney is a recognized leader in web3, a space set to be the successor of our current internet. 

An early internet nerd and tech futurist, Lindsey is consumed by the emergence of the metaverse, and excited about the ways crypto, blockchain, gaming, NFTs and XR will change our current digital and physical landscape. 

As Global Head of Technology and Innovation at AB InBev, the world's largest brewer, she launched Stella Artois into the metaverse in an explosive partnership with ZED RUN, a crypto horse racing game. 

One of the first major brand executions in the space, the Cannes Lion award nominated campaign, put Stella Artois on the map as the first beer brand and FMCG company in the metaverse and was well received by traditional and crypto media alike.

Whether building hyper-growth startups or advising Fortune 500 companies, the Royal Family or the United Nations, Lindsey has spent her career helping people understand the impact of evolving technologies and adopt them early. She speaks regularly at conferences and is sought out as a thought leader on emerging tech. 

Most recently, Lindsey has recently launched a new venture exploring the intersection of web3 and entertainment.

Simon has strategic responsibility for Adobe’s brand across EMEA and APAC, leading Brand Experiences and Partnerships, Communications, Advertising, and Performance Marketing across over 50 countries and languages.

With the objective of delivering unforgettable digital experiences, Simon also drives integrated marketing campaigns for Adobe Creative Cloud and Document Cloud. His campaigns aim to inspire and build emotional connections across areas such as professional creativity; creators and education; 3D and metaverse; digital documents and more.  

Simon joined Adobe 11 years ago and has played an instrumental role in the company’s digital transformation, taking its Creative Cloud offering from an off-the-shelf product to a subscription model.  

Simon is a firm believer in Creativity for All and proud champion for Diversity & Inclusion, supporting several of Adobe’s D&I networks. Alongside being a mentor for students at the School of Marketing and skill development network ORT UK, he has worked with UK institution Founders 4 Schools, an award-winning charity that connects educators with a network of inspirational business leaders.  

Prior to joining Adobe, Simon was vice president of global marketing at ClickSoftware (acquired by Salesforce.com), the leading global provider of service and mobile workforce management solutions. During this time, he was part of the executive leadership team that led the company through a successful IPO. 

Natalia Vasilyeva, EVP Marketing and Strategy at Anzu.io, the world’s most advanced in-game advertising platform on a mission to make advertising in games better, leads the global marketing team, which stretches from London to Minsk to Tel Aviv. She was employee number six at the company and continues to shape Anzu’s strategy, proposition, and roadmap, having helped transition the company from Start-Up to Scale-Up to its current status as the in-game advertising leader.

As an influencer and industry expert in her own right, Natalia has also played an essential role in establishing in-game advertising as a media channel over the past five years and has developed strong relationships with experts from many of the globe’s leading brands, game companies, and industry bodies.

Before Anzu, Natalia worked as a project and marketing manager for a global AdTech company Glispa, and the world leader of mobile fitness apps, Sport.com. A multilingual speaker and author, she writes extensively about AdTech and in-game advertising and frequently speaks at industry events around the world, educating audiences on the potential of gaming as an advertising medium.

Christian Gleich is the International Ambassador to the European Blockchain Association (EBA) and Chief Strategy Officer & Futurist at OneBigWave. He looks back on more than 20 years of digital expertise. Christian held executive positions at AOL/Oath/Verizon and Innovation/Digital agencies, expanded XaaS companies with new entities globally and established widely recognized corporate partnerships. Amongst those is the one between Samsung (Galaxy) and Angry Birds (Space) where he holds the Guinness® world record for the biggest product launch ever - streamed from the ISS. He features many years of experience in venture building, scaling startups and in corporate-startup-ventures. He is an investor, advisor, mentor and jury member of Unicorn Startup Challenge and Cup, the largest global startup pitch contest. Christian is CEO, co-founder and owner of companies with a digital focus on innovative products and cutting-edge technology. As the Ambassador of the European Blockchain Association he is a specialist and internationally renowned speaker for Blockchain, web3 and Metaverse related topics which includes creating and validating relevant use cases. Right now he´s building a live-experience Digital Asset ecosystem.